Picolo recommends · Hotel in Milan, Lombardy
Magna Pars l'Hotel à Parfum
Each suite carries its own scent and its own name, in a former perfume factory where a leafy garden hides behind a plain street front.
Tortona is the old industrial district south-west of the centre, now home to photo studios, showrooms and the busiest events of Milan's design week each April. On Via Forcella, the family behind this hotel once made perfume.
Their factory now holds suites, each named after a fragrance that you will also smell in the room, from the linen to the bathroom. At the heart of the building, out of sight from the street, you find a tree-shaded garden and a quiet library. The suites are generous, and the house feels more like a private residence than a hotel.
Picolo’s verdict
Why we chose Magna Pars l'Hotel à Parfum
We chose Magna Pars for readers who like a hotel with a single clear idea, carried out well. The suites are spacious and silent, and the location works for design week and for evenings by the Navigli canals.
The centre is not on your doorstep, so expect to walk or use the Metro. Outside design week the area can feel quiet in the daytime, which is a plus for some and a drawback for others.
What you get
- Suites named after their own scent
- Garden in the heart of the building
- Library and former factory spaces
- Large, quiet suites
- Breakfast in the hotel
A day at Magna Pars l'Hotel à Parfum
- Morning
- Coffee in the garden while Tortona is still asleep.
- Midday
- Showrooms and studios around Via Tortona.
- Afternoon
- A book from the library and an hour in your suite.
- Evening
- Aperitivo along the Navigli canals, an easy walk away.
Location
Tortona, Milan, Italy
Open in MapsQuestions about Magna Pars l'Hotel à Parfum
What is the idea behind Magna Pars l'Hotel à Parfum?
The family once made perfume in this building, and each suite takes its name from the fragrance used in that room.
Is Magna Pars l'Hotel à Parfum good for Milan design week?
Yes. It is in Tortona, one of the main districts for design week events, so you can walk to many of the showrooms.
How do you get to the centre from Magna Pars l'Hotel à Parfum?
Walk or take the Metro. The Duomo is not round the corner, but the Navigli canals are close for evenings.
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Updated 6 Nov 2026All articles
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